Google Ranking Factors: These things should be observed
Especially for new websites it is often difficult to achieve a good ranking in the Google top ten search results. The problem is that even the best product or the best website is worth nothing, if your website does not rank on Google page 1. You have to Page 1 of Google, if you want to make money, and even take one of the top four positions.
The ranking in Google is dependent on many factors. For example, the PageRank of the website, the domain age, the keyword density in the content, the density of the competition targeted keywords, the number of links (and strength) and even the legibility of the source text, for the search engines play an important role. Many newcomers therefore find it difficult to keep track. But improving your own rankings is not difficult, if you follow certain rules. Therefore, I will give you a few helpful tips which you will need if you want to reach the Google top ten:
Ranking Factors for Google
1) Uses WordPress for a website:
Google loves WordPress because it generates a search engine friendly code. Therefore, I recommend you to use this platform to provide your site content for the search engines. WordPress is also easy to use. It does not require any programming skills. I’m going to provide some tutorial videos on this topic.
2) Unique Content
You should always use Unique Content (not copy and paste other people`s content) to use for your website, never use duplicate content.
3) Number of words in the text
You need articles which have at least 500 words, preferably approximately 1000 words about your topic with the right keyword density.
4) The structure Permalink
The Permalink structure (the subpage label that appears in the address bar) of WordPress, the keyword should contain. Example: page about cats:
http: //cattips.com/ cat-food. Cat food is the targeted keyword for the corresponding subpage.
5) Optimize your content for the search engines:
Have you found the perfect keyword? Then you need to optimize the content for search engine optimization. The selected keyword should show up between 1-2% in the content and also be incorporated into the title of the article, in order to improve the ranking. Especially in H1 nowadays! All this is called On-Page optimization. You will find the explanation on the next pages.
6) Multimedia: Use images
Pick always matching videos to your article or keyword. The same applies to images. I will discuss this in more detail under the topic On-Page optimization.
7) And of course backlinks (Off-Page ranking factors)
Without backlinks you will not achieve much, especially in a highly competitive market. But I will also show you techniques how you can also achieve rankings without backlinks.
Next topic: Google keyword analysis